Crestron Focuses On High-End Market

Crestron will keep its foot firmly planted in the luxury high end of the custom-install market even though competitors are moving into the mass market and launching products for over-the-counter sales, marketing director Jeff Singer said during the CEDIA Expo.

To underscore the point, the company launched multiple new products for the luxury market, and it stressed that new setup tools such as Pyng, launched last year, and the Home Elements tool kit, due in about a month, speed the set-up time of luxury installs and make jobs more profitable.

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