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Friday, March 18, 2016

Defusing the hype in the smart home

Beginning with energy management technologies in the early 2000s, there has been an unprecedented amount of investment in smart home technologies – to the tune of $550 million. In fact, smart home was among the fastest growing venture segments, accounting for 21% of funding that flowed to startups in the building systems and energy efficiency space in the past decade. The “smart home” technologies have their roots in home energy management (HEM), a crowded space in both the U.S. and Europe. This space saw startups developing capabilities ranging from home energy dashboards, like eGauge, to intelligent and automated control systems – like Green Energy Options. Primarily these technologies were appealing to utilities, who continue to grapple with how to best acquire and engage with their residential customers – some, such as E.ON, have realized that customer services are the only viable path forward.

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