Smart home expert explains why the fully connected home hasn't taken off
"What we ask is: How do we give someone the smallest entry point?" says Jon Troutman, co-founder and chief creative officer of home security startup Canary. "It's about baby steps. If you give people technology that's too complex too soon, then they get disillusioned by the idea of the smart home, and they step back from wanting to adopt new products." Canary, a New York-based startup that has raised over $40 million in venture capital, makes a home security device that captures video and audio and sends alerts to its owner via an app.
Read more: http://www.inc.com/kevin-j-ryan/what-it-will-really-take-for-consumers-to-adopt-the-connected-home.html
Read more: http://www.inc.com/kevin-j-ryan/what-it-will-really-take-for-consumers-to-adopt-the-connected-home.html